AVANTI LS

Dameon Gonga led the e-commerce and PR photoshoots for the launch of FEИTY x PUMA’s Avanti LS by Rihanna. This campaign introduced the limited-edition Avanti LS design, crafted with a nubuck upper and tongue, touches of gold, a cream Formstrip, and a classic soccer gum sole. Inspired by the legendary PUMA King soccer boot, the Avanti LS is here to play. This 360° marketing campaign launched January 2025.